Summer Photography Content
Laithwaites Wine

At Laithwaites Wine, I directed a BBQ-themed lifestyle photoshoot to create engaging homepage content for the summer season. Working closely with the in-house photographer, I planned and styled each shot to showcase products in an aspirational way, adjusting layouts and props to capture a versatile set of images for use across homepage, digital campaigns, and print channels.

In addition to photography, I coordinated the filming of supporting video content, adding an interactive element to the homepage. This approach was designed to captivate customers, enhance engagement, and drive product sales by bringing the brand to life through multi-channel storytelling.